Google Penalty for Duplicate Content and Spam Link Building

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by: jackrising
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Word Count: 535
Date: Tue, 1 Feb 2011 Time: 3:09 AM
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All cash generating website owners and internet business owners marketing their web based companies through SEO (web optimization) comprehend the significance of link building and how backlinks can assist their blogs obtain top ranking in search results for a precise search phrase. Building links for top ranking by the way didn't exist only about 10 years ago or so. When the call for link building was in the beginning revealed, website owners started distributing their web sites to a choice of search engines and also started optimizing their web sites META tags which was all that was required back then. Those days of graceful optimization though was short lived. Starting late 1990s, website owners started to recognize the requirement for significant link building to outrank the rival. Link building however is not the identical as it used to be a decade ago.

Out of all the three main search engines existing, Google has the uppermost standards when it comes to search rankings. Google also guarantees the majority of visitors at the same time. Since Google can provide the majority amount of search traffic, getting ranked higher on Google might be very profitable for internet website owners.

It is the purpose of Google to deliver most appropriate search results. To meet that goal, Google maintains it's ranking algorithm keeping the high standards in mind which delivers the most appropriate result. Google in recent times is focusing on weeding out the web pages from indexing that are found to be exercising black hat marketing technique. It is well recognized that more backlinks you might want to your site, higher your website would rank on search results. Internet business owners found it a quite easy to produce those backlinks using questionable link building practice. Some methods used were spamming the guestbook, sitewide links, EDU blog spam, and site comment spam. Google has been trying hard to filter out those valueless websites by removing the spam links and assigning penalties for doubtful link building. Recent Google algorithm update made a major development dealing with the spam links and carbon copy contents.

Websites that are in the practice of buying sitewide links, websites that distribute the same article to loads of hundred article directories, blogs that spam .EDU and .GOV web sites, and website pages that copy content from other website pages are at present being penalized and not being found anywhere on search results today.

Avenues are however not closed for internet entrepreneurs who promote their website pages complying with ethical promoting and link building methods. You just really should be innovative in your link building based on the current search engine trend. There are link building service out there that takes and unique article, rewrites them into dozens of even hundreds of numerous versions, then submit those unique versions to article directories. This way you get unique content submitted not having to fear about duplicate content penalty or filter. This is just one way of staying up to date in the link building game. If you find a high-quality and experienced link building service provider, you will be capable of take benefit of many other unique services like that.

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